Q&A: The future of display advertising
Display advertising is undergoing a revival! But what is it marketers need to know to stay at the forefront of an evolving digital advertising landscape? In this article, we interview Kevin...
Best banner ads: examples of remarkable display advertising
The best banner ads are a combination of many different elements. They can feature impactful imagery, unique interactivity, brilliant copy, or highlight the very best in advertising technolo...
In-house display advertising and DCO with Casumo
Through design, technology, and innovation Casumo have aimed to consistently disrupt the iGaming industry. In this article, we interview Casumo’s in-house display advertising team, lea...
The future of display advertising: Martech webinar
The future of display advertising is efficient, creative, and personalised. These are the key conclusions reached in Bannerflow’s recent webinar with Martech: The future of display adv...
4 features of successful display advertising
Successful display advertising is far easier than many marketers realise. Learn how successful, high performing campaigns are now available for all marketing teams. And how the development...
5 ways to be creative and data-driven with display advertising
Producing display advertising that is data-driven is essential for today’s marketer. And the trick to making high performing campaigns is to use this data to inform the creative process. I...
What is display advertising?
In this article, we answer the most common questions related to display advertising. What is it? How does it work? What are its key features? It is an introduction to an effective form of on...
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7 of the greatest Father’s Day ads in the world
If inspiring Father’s Day ads are what you crave then read on my friend… Unsurprisingly, Father’s Day doesn’t have the same impact as Mother’s Day, but it is still a golden opp...
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Digital out-of-home (DOOH) is developing at speed. Yet, like every advertising channel it is undergoing disruption. There are new players challenging established brands, and out-of-home (OOH...
The Ultimate Guide to Brand Safety
Nobody wants their brand’s image tainted or associated with the wrong sort of messaging. Avoid implementing brand safety measures, and you run the risk of threatening your business. In...